About Primrose Floral Design
My name is Alejandra, I am the founder and creative designer of Primrose. In the heart of Andalucía, a province of Spain, the place where I was born, where the scent of the countryside and flowers blends with the gentle breeze, my passion for flowers was born.
It all began with my paternal grandmother Maria, her magical hands capable of transforming a simple seed into an explosion of colour and beauty. Her garden was her refuge, a place where the flowers grew freely, nourished by her love and care.
Since I was a child, I loved spending hours in her garden, watching how the bees buzzed around her flowers, how their petals opened to the sun.
My grandmother created floral arrangements that seemed to tell their stories, that's where Primrose began, when I understood the true meaning of flowers. My grandmother taught me the secret language of flowers. The passionate red of roses, the purity of white lilies, the joy of sunflowers. Each event, each floral arrangement we create carries a little piece of my grandmother's garden, a memory of her love and dedication.
Now that you have learned a bit more about me, I am excited to get to know you better, and discover how I can assist in bringing your dream weeding to life.
We take pride in being part of your special moments, those precious times that deserve to be celebrated with the unmatched beauty of flowers.
Our Services
What makes your floral service unique
Our floral service is unique because we combine a deep passion for flowers with creativity and personalised care. We focus on understanding each client's vision and style, creating bespoke arrangements that reflect their personality and the atmosphere they want to create.
We also stay ahead of trends, offering fresh and high-quality real touch artificial flowers and innovative designs, that make every event feel special and memorable. Our attention to detail and dedication to quality ensure that each floral arrangement is more than just beautiful. It's an experience.
Primrose is a family-run floral business with over two decades of experience, offering personalised high-quality, and sustainable floral arrangements for weddings, corporate events, and seasonal decorations. Our commitment to excellence and innovations ensures that every event we handle is a memorable experience.
Creativity and innovation
A commitment to pushing boundaries, exploring new ideas, and crafting unique floral designs that reflect the clients vision and exceed expectations.
Quality and excellence
Sourcing the freshest, highest quality flowers and materials, and employing skilled craftsmanship to create stunning and long lasting arrangements.
Client Focus
Prioritising client needs, listening attentively, and providing personalised service to ensure a seamless and enjoyable experience.
Attention to Detail
Meticulously planning and executing every aspect of the floral design, from concept to installation, ensuring flawless execution.
Sustainability
Embracing eco-friendly practices such as sourcing locally grown flowers, minimizing, waste and avoiding harmful chemicals.
Collaboration
Working closely with clients, event planners, and other vendors to create a cohesive and harmonious event experience.
Communication
Maintaining open and transparent communication with clients, throughout the process, providing regular updates and addressing any concerns promptly.
Professionalism
High standards of professionalism in all interactions, demonstrating reliability, punctuality, and respect for clients and colleagues.
Continuous Improvement
Staying up to date with industry trends, seeking feedback and services.
Passion & Dedication
A genuine love for flowers and commitment to creating beautiful and memorable experiences for clients.
Mission statement
At primrose, we draw inspiration from the beauty of nature, and the latest trends to craft innovative and stunning floral arrangements and events. Our mission is to push the boundaries of floral creativity and present you with unique, original ideas that reflect your personal style.
We are passionate about exploring new concepts and techniques to ensure your events and floral designs are always cutting edge and unforgettable. We believe that flowers have the power to connect emotions and create magical moments.
All our arrangements are unique custom made with high- quality real touch artificial and natural flowers. Our mission is to bring that magic to every event, exceeding our clients expectations.